Turning eCommerce and Social into a Sales and Content Machine

Turning eCommerce and Social into a Sales and Content Machine

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Hello -One of the most important lessons of the modern age is that great content generates great traffic and user engagement. But getting or creating great content can be time-consuming and hard. So, when you get something good you need to use, reuse, and use again. The same thing applies to social media. You might even have a Facebook, Twitter, and Instagram page. But by far, the current winner in online engagement that yields eCommerce sales right now is Instagram. Building up those Instagram followers the right way takes time and effort too.Here’s a great way to maximize both efforts. First, encourage your customers to generate great Instagram content for you. You can do this by offering them a discount on their next order if they post a photo of themselves using or wearing your product. This gets you more followers and views right now – which is huge. But you can do even better. It is surprisingly economical to get a custom Instagram integration that allows you to display those photos of real customers using and wearing your products on your eCommerce website. This becomes recommendation and testimonial fodder for the next round of customers, and that cycles back to more posts and followers on Instagram. It is a GREAT way to leverage your Instagram feed into being MORE than JUST a social media branding channel. We’ve helped lots customers do just this kind of Instagram integration on their Shopify and BigCommerce sites and they can really be effective. But you can take it a step further too by turning your Instagram Galleries into clickable, shop-able catalogs that integrate seamlessly with your eCommerce site. This is POWERFUL. This combination can leverage up your eCommerce and social platforms into a machine for creating sales, testimonials, AND content in real time. We think that’s something to get excited about. If you think so too, start a task and we’ll show you how easy it is to turn on your social media eCommerce machine. Thanks for reading.Kind Regards,Oreo