Just in Time for Black Friday / Cyber Monday 2018

-

During the holidays,

customers are addicted to discounts and bargains

. And online retailers like us are addicted to running sales to get the conversions.

But discounts can not only

bite into your margins

, but they can also

damage your brand

and value-perception. It's a real problem!

But there are promos that you can run during the holidays that

click the buy-switch

in customer's heads but

don't hurt future sales at full price

.

Really.

Check it out:

Four Holiday Promos for Shopify that Sell but Won't Damage Your Brand

Good luck this week!

- Zach