CheckoutWeekly/TaskHusky Curated Newsletter #2021

Feels Like Back-to-Work Monday to Us

June 09, 2020

Hello -

There are a bunch of reports out the citing

that eCommerce sales are going to jump a full 18% this year. What does this tell us? That instead of slowing things down, all of the disruption of this crazy year has sped-up digital transformation megatrends. Physical retail will never die, but the shift toward a physical/digital/hybrid equilibrium in retail just leaped ahead 2 years.

We are in the right business at the right time my friends ... or at least we are selling in the right way. Let’s get to work. Here are this week’s top Shopify stories.

Happy Selling,

Zachary

Sponsored

If you have been holding off on fixing those little nagging things on your Shopify store, now is the time to get’er done.

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Top Shopify Stories of the Week

On “The Unofficial Shopify Podcast,” our buddy Kurt Elster interviews Rory Westbrook — founder of Real Vintage about how he started a 7-figure online business from his dorm room using duct tape and baling wire to bootstrap the heck out his future.

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In our feel-good story of the week, the Shopify Plus blog posted a story of how consumers are “paying it forward” to help retailers as we all come out of this pande-mess. And how you can give them ways to help you too.

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The biggest rage in marketing and customer engagement right now is SMS marketing. Heck, there are retailers building their entire businesses on it. You might want to look into it, you might not. But you should at least know about the basics, and Klaviyo wrote up an introduction.

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With a heading like “Contact Dos & Don’ts” it could be an article on social distancing. But no. Practical Ecommerce wrote a piece on the ten essential things that go into a contact form and the six things to avoid because they’ll make your form engagement drop like a sack of rocks.

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Do you sell any print-on-demand products on your Shopify store? Do you want to? Well, do you? In our never-ending quest to provide you with the eCommerce content you need, we found an article on Bootstrapping eCommerce that supplies the need-to-know stuff and why you should consider it.

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